Advertising is getting the word out about your Branding and Marketing while letting clients know about your products and services. Advertising is probably what most people understand as promoting your business (usually something you’ve paid for). Not sure where...
Your Branding is determining what makes your business or organization unique from others like it. How do customers or clients experience your business in the market? That’s Marketing. Simply put, marketing is how you represent yourself in the market....
Much can be said for Branding, Marketing and Advertising, and I think the worst mistake we can make is assuming these are all the same. Here’s how I see it: Branding: What makes your business or organization unique in your industry? (Why would someone drive...
We’re told that a first impression is made in the first 4 seconds – why would we think business is any different? If you’re not already aware, let me make it blatantly obvious: 99% of the time the first impression of your business is online....
By Adam McLaughlin So this is one of the most common questions I’m getting right now, something like ‘What is a Hashtag?’, ‘How do you use a hashtag?’ or ‘Where is the library of all of the possible hashtags so I can pick one to...
… if you haven’t done these in the last 90 days, now might be the right time… 1) Change, update or move something on your website’s home page 2) Write a blog entry 3) Backup your devices (Hard drive, tablet, mobile phone, etc.) 4) Schedule...
