It’s easy to get excited when numbers are growing: My Facebook likes are up, my email list is growing, I have X number of new twitter followers and Google Analytics said that I had a 10 percent increase in website traffic this week, but let’s focus on the...
Ever notice that when you make a post on your business page, the number of people who see the post is often less than the number of people who like you page? Here’s why: Facebook’s goal is to show users the information that they’ll most enjoy seeing....
With so many options available and everyone’s time at a premium, most businesses want to be sure they’re focussing what time they do have available to the network that is going to generate the most conversions for their business (that conversion might be...
We’re told that a first impression is made in the first 4 seconds – why would we think business is any different? If you’re not already aware, let me make it blatantly obvious: 99% of the time the first impression of your business is online....
By Adam McLaughlin So this is one of the most common questions I’m getting right now, something like ‘What is a Hashtag?’, ‘How do you use a hashtag?’ or ‘Where is the library of all of the possible hashtags so I can pick one to...
… if you haven’t done these in the last 90 days, now might be the right time… 1) Change, update or move something on your website’s home page 2) Write a blog entry 3) Backup your devices (Hard drive, tablet, mobile phone, etc.) 4) Schedule...
