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How do I choose my target audience?

How do I choose my target audience?

by Adam | Online Marketing, Social Media Marketing

I always ask clients who their target demographic is.  Even when someone’s not my client, but is a business owner, I’ll often use this as an ice breaker question.  It helps me understand so much not only about that person’s business, but about that...

5 Ways to Increase Social Media Interaction:

by Adam | Social Media Marketing

1) Ask a Question:  By default, when we hear a question, we answer it to ourselves.  Gotta love human nature.  A user is more likely to reply to a question than a comment to a comment since the answer to the question has already popped into our minds.  Instead of...
Using Social Media to drive traffic to your website

Using Social Media to drive traffic to your website

by Adam | Social Media Marketing

A common question we often get asked is “How do we drive more traffic to our website?”  This is a great question, and you’ve probably guessed the answer comes from properly using Social Media. However, the answer to this question really comes in 2...
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